Posted in Charity by Guest Blog, May 26, 2016
Auction Against Hunger: Street Feast
Today’s post is written by one of technical team, Sophie Trakkas, a keen volunteer at our unearthed® events
So we were invited by our charity friends, Action Against Hunger to attend their Auction Against Hunger Street Feast event back in May. The unearthed® team and I saw it as a great opportunity to get involved with our latest product…
I found myself literally ushering in and out with fully-loaded trays heading for the hordes of hungry queuers desperately wanting something to satisfy their appetite.
If you don’t know we’ve recently launched a new product into our range ‘Sabrina’s Mixed Olives with Artichokes & Feta’, where for every pack sold 10p is donated to Action Against Hunger. This was the perfect opportunity to spread the word to the charities fans and supporters and tell them what Sabrina’s olives were all about.
We headed down early to set up for the 6pm start. Once the street feast was in full swing I proudly popped on my unearthed® pinny and wrangled my way into the usherette tray harness. The trays were loaded up with tiny tubs containing a juicy olive, artichoke & feta mix – I was ready to tackle the crowds.
People were meandering around the venue sipping their drinks, taking in the scenery and looking at what the street feast had to offer. It was going well, we were able to catch people’s attention offering a little taster to complement their aperitif. As the night went on, long queues began to form from each food vendor and we soon learnt that people who were hungrily waiting took a keen interest. We were soon becoming extremely popular, I found myself literally ushering in and out with fully-loaded trays heading for the hordes of hungry queuers desperately wanting something to satisfy their appetite.
Lots of Action Against Hunger fans were delighted to hear how we, as a brand, have supported the charity over the years and were very excited about our new Sabrina Mix. It turned out to be a very successful evening, so much so we ran out of stock by 21:30! What a great evening it was for us to support Action Against Hunger and share out exciting new product with everyone. I think I can safely say we will definitely be back at next year’s street feast…